A Based Bachelor Review of “The Jet-setting Copywriter”

How to Fund Your Overseas Adventures as a Copywriter

If you’ve been reading any websites about lifestyle businesses, you’ll find that more than a few endorse writing as a means of creating a healthy income while living abroad. It makes sense. Writing projects can be completed and delivered from wherever there is internet access. As long as you have the necessary skills, the ability to prospect, and PayPal for collecting payments, writing can take you as far as you want to go. But don’t take my word for it.

Meet Kevin Casey, world traveler, and professional freelance writer. I recently bought his book, “The Jet-setting Copywriter,” and it’s probably one of the best books on freelance writing that I’ve ever read (and I’ve read a few). I will disclose here that I am not receiving anything for endorsing this book, I just feel it will be extremely useful for Based Bachelors everywhere. Here, I’m going to explain why I feel this copywriting book is the best value you can get for your time and money.

Jet-Setting Copywriter

Sometimes I’ve got the feeling from certain writers in the copywriting space that they want to guard the field, if not to block out potential competition, to build up big paywalls between you and the things you want to know. As Kevin points out in his book, there are even inexperienced copywriters creating expensive copywriting courses. Marketers know there is a huge demand for this kind of content, whether it be teaching the nuts and bolts of writing copy, or how to use copywriting as a means of building a lifestyle business. Kevin’s book mostly covers the business-building side of the endeavor and for a staggeringly low price. If it had been some other internet marketer, they would have segmented this content into several eBooks, and mp3 files then hosted on them Clickbank with a bunch of upsells and other unnecessary trash.

When there are so many people out there building online businesses, building niche sites and selling information products, great content writers will always be in high demand. Though you are not exactly breaking free of the money-for-your-time paradigm, you are in the coveted position of selling shovels during a gold rush, and in a much more respectable fashion.

Kevin’s book describes his travels and the kinds of places he’s gone as a result of his writing career. Some of the lavish passages about his travels left me envious, as I’ve been mostly planted in a single place in my time abroad. The enthusiasm with which he writes about traveling is inspiring; it motivated me to drive further into the content to see how I might achieve something similar for myself.

One of the most challenging aspects of freelancing is finding potential clients, and the difficulty is reduced with the email templates and examples included in this book. Prospecting is where the rubber meets the road, and for some, it may even be more of a challenge than doing the copywriting work itself. The book also has some golden advice regarding what to charge for your services, which was a big question for me when considering this career.

Attracting high-paying clients and identifying lucrative markets is key and Kevin explains exactly how to do this. He also mentions how he’s used LinkedIn as a tool for finding clients to significant effect. There are plenty of other ways one can go about finding work, but the amount of success Kevin had with just this one platform shows what massive opportunities there are for individuals willing to explore other social networks.

Kevin

My favorite section in the book discusses the reasons why content mills, bidding sites, and job boards aren’t worth your time. It’s a tragedy to see how low people will go for pennies, and these kinds of sites have created a race to the bottom. To reap a real return for our effort, we must circumvent these schemes. We should always consider the time vs. money equation before deciding to work anywhere online.

The final sections of the book include suggestions for working abroad, as well as book recommendations and resources to help you reach your goals as a freelance writer. I feel I was lucky to have come across this material and I plan on putting it into practice. Now I want to pass along my recommendation to you. Click this link to find Kevin’s book, along with more information about the author himself.